A cool-down hotline that delivered custom cans of Sprite to people when they needed it the most.

A Whatsapp hotline that delivered custom Sprite to people facing heat and delivered it to them through their pin location.

We launched with an activation at Cannes festival.
Then the custom cans were taken to music festivals around the UK.

Press: PR Week, MediaWeek

w/ Alex Hernesten, Alex Moore & Jack Nunn. Motion by Devin Arden.